When Community Hospice of Northeast Florida asked me to interview employees, volunteers and patients to create videos for its new website I worried about the emotional impact talking about death and dying in such depth might have on me. For three days I listened to the stories of employees whose loved ones had received the […]
One of the movie industry’s biggest surprises of 2011 is the silent film, “The Artist,” winner of a Golden Globe for Best Picture, Comedy, a Best Actor award at Cannes and a likely contender for this year’s Oscars. In the film, directed by Michel Hazanavicius, silent movie idol George Valentin (Jean Dujardin) mourns the arrival […]
A few weeks ago I gave my first official presentation on story and why it’s so powerful to us as human beings, as a community and as a way to connect brands to consumers. Stories are how we remember, how we experience emotion and how we connect with others. I presented at a July 12 […]
This is the first in a series of stories I’ll be blogging about on the impact stories have on our lives and for our brands. Stories are central to the human experience. Delivering information with emotional impact, they engage and entertain us. People want to learn, seek inspiration and connect with others through stories. Companies […]